Steady ThreadMEDIABook a GTM Assessment

Services

Everything you need to build consistent pipeline

We don't hand you a strategy doc. We build the full system — account intelligence, outbound infrastructure, ABM programs, and CRM operations — and run it alongside you.

Book a GTM Assessment

01

Signal-Based Account Targeting

Stop guessing. Start reaching accounts when they're actually ready.

Most outbound fails because it's timed wrong, not written wrong. We build the data infrastructure to identify which accounts in your target list are showing real buying signals right now — job postings, funding events, tech stack changes, intent data spikes, and behavioral triggers that indicate readiness.

You get a prioritized, signal-ranked account list updated continuously, so your team always knows where to focus.

The 4 buying signals that actually drive pipeline →

Tools

ClayBomboraG2LinkedIn Sales Navigator

What You Get

Target account list mapped against signal sources
Intent data integration (G2, Bombora, or similar)
Trigger-event monitoring (hiring, funding, tech changes)
Weekly signal-ranked account priority report
Clay enrichment workflow for real-time account scoring

02

AI-Powered Outbound Systems

Personalized at scale. Systematic by design.

We build the full outbound engine: Clay-powered research workflows that pull context on every account and contact, AI-generated messaging that actually reflects what's happening at the company right now, and sequencing infrastructure that coordinates email and LinkedIn in a way that feels human.

Not spray and pray. Triggered, targeted, and systematic — built to run without constant manual intervention.

Clay vs. manual research: the real ROI →

Tools

ClaySmartleadHeyReachOpenAI

What You Get

Clay enrichment and AI personalization workflow
Email sequencing in Smartlead with trigger-based timing
LinkedIn outreach via HeyReach coordinated with email
A/B tested messaging frameworks by persona
Reply handling and meeting booking automation

03

Account-Based Marketing

Build relationship before the pitch. Win deals before the first call.

Cold outreach to enterprise accounts doesn't work because you're unknown. ABM flips the sequence — we build awareness and relationship with your target accounts across channels before your team ever reaches out, so when outbound lands, it lands warm.

We run tiered programs based on account priority: high-touch 1:1 ABM for named accounts, 1:few for account clusters, and 1:many for the broader target list.

Tools

LinkedIn Campaign ManagerHubSpotWebflow / Lovable

What You Get

Account tiering framework and prioritization model
Multi-channel campaign architecture (LinkedIn, email, content)
Buying committee mapping and stakeholder targeting
Account-specific landing pages and personalized assets
Account progression tracking and engagement scoring

04

CRM and Revenue Operations

Connect your outbound motion to your pipeline. Nothing falls through.

A great outbound system that feeds into a disorganized CRM is wasted work. We configure HubSpot to match how your team actually sells — proper lead scoring, lifecycle stage automation, handoff workflows between marketing and sales, and pipeline reporting that shows what's actually driving revenue.

We also build the dashboards your team will actually use: pipeline by source, outbound performance, account engagement, and sequence metrics.

Tools

HubSpotClayZapier / Make

What You Get

HubSpot CRM configuration and clean-up
Lead scoring model tied to ICP fit and engagement signals
MQL to SQL handoff workflow with SLA triggers
Pipeline reporting dashboard by source and stage
Weekly outbound performance reporting cadence

Not sure which service fits?

Book a GTM assessment and we'll map out exactly what your pipeline needs and where to start.

Book a GTM Assessment